200 dinars per month…an increase in Bahraini spending on “home projects” products

Loyalty of both parties

Productive family projects and home project incubators are expanding more and more, occupying large shares at a surprising speed within the Bahraini market, until the average Bahraini spending on productive families’ goods has reached about 200 dinars per month.

With this rapid expansion, the Bahraini market is finding diversity that has become more attractive to customers by satisfying all tastes, which constitutes a recovery in the Kingdom’s economy, especially with the support of these projects and their incubators through physical facilities and virtual registrations.

The owner of the Productive Families Incubator (FoodLab) said that customers spend approximately 100 to 200 dinars per month on purchasing Productive Families goods and products, explaining that customers buy sweets and cakes for family gatherings during the weekend, and buy pies, salads, and small desserts during the week.

The incubator owner added that competition is increasing at this time for chocolate bars with kunafa and pistachios, or the so-called “Dubai Chocolate Trend,” as producing families compete for new innovations and competitive prices.

She explained that people’s interest in “Food Trucks” does not affect home project incubators or productive family projects, as “Food Trucks” is considered direct cooking, while home projects are characterized by diversity and pre-cooking, which gives the customer the opportunity to choose and inspect the product before purchasing it.

For his part, the owner of the “Tarbez” account, Osama Al-Tariqi, said that the profits of home projects depend on the nature of the project and people’s interest in it, in addition to the appropriate price factor, explaining that customers are always looking for high quality in addition to a reasonable price and abundant quantity.

Al-Tariqi praised the keenness of the concerned authorities to protect the consumer, build trust between the store and the customer, and allow them to carry out their commercial activity with complete comfort.

He added that the biggest challenge lies in marketing the products and convincing people to buy them before tasting them.