"ADNOC Distribution" Opens first "The Hub” from ADNOC in Al Shawamekh area in Abu Dhabi
Abu Dhabi, November 21 / WAM / ADNOC Distribution today launched “The Hub” by ADNOC, an innovative concept for service stations that redefines the customer experience and enhances the company’s strategy for growth in the non-fuel retail sector.
ADNOC’s “The Hub” concept was officially unveiled at a new location in the Al Shawamekh area in Abu Dhabi, during an event attended by His Excellency Dr. Sultan Ahmed Al Jaber, Minister of Industry and Advanced Technology, Managing Director and CEO of ADNOC and its group of companies, and Engineer Badr Saeed Al Lamki, CEO of ADNOC Distribution, along with an elite group of senior executives from the most prominent retail companies.
Engineer Badr Saeed Al Lamki said, “The Hub” from ADNOC represents the cornerstone of ADNOC Distribution’s future, as it embodies a clear roadmap for growth, diversification, and expansion of ADNOC Distribution’s services to its customers today and in the coming years.
He added that, in line with the vision of the “Year of Community” in the UAE, we are working to build community destinations that welcome everyone and strengthen ties between members of society. We are working to expand and diversify our offerings in the non-fuel retail sector, develop our real estate portfolio, and build integrated systems that support the renewable needs of the country’s residents. Through this new concept, we are redefining “ADNOC Distribution” to become a flexible, sustainable retail destination that keeps pace with the requirements of the future.
With an area three times larger than traditional service stations, ADNOC’s “The Hub” combines basic services, such as fuel, electric vehicle charging, and car care, with lifestyle options that include restaurants, fitness, and family entertainment, while each center is designed to be a vibrant destination that provides distinctive community attractions and convenient stations for commuters, combining comfort and experiences that encourage customers to stay longer and interact more.
ADNOC Distribution intends to open the first six locations of “The Hub” by ADNOC by the end of 2025, with the number increasing to 30 locations by 2030.
Among the first six locations, 90% of the units are already confirmed to be occupied by tenants, reflecting strong market demand.
ADNOC’s “The Hub” is expected to contribute to achieving earnings before interest, taxes, depreciation and amortization of up to $30 million annually by 2030.
“The Hub” by ADNOC benefits from the vast land base owned by “ADNOC Distribution”, which allows for the optimal exploitation of real estate assets and the development of multi-use destinations that open up new horizons for revenues, while the concept of “The Hub” by ADNOC was designed in a flexible, modular style that allows for the rapid creation of various sites that suit different local environments.
ADNOC’s “The Hub” destinations will include areas designated for children’s games, areas designated for general sports, in addition to a variety of entertainment and sports facilities, including padel courts and fitness halls.
The first six locations of “The Hub” by ADNOC will host a group of the most prominent partners in the retail and restaurant sector, in addition to the distinctive “Oasis by ADNOC” stores, affiliated with ADNOC Distribution, which offer customers a wide variety of options that combine diversity and comfort.
Some ADNOC “The Hub” locations will also include temporary commercial markets with renewed seasonal designs, offering a variety of ever-changing products and experiences.
With more than 1,100 occupied and leased properties within its real estate portfolio, ADNOC Distribution operates the largest retail real estate network in the UAE, and includes the most prominent local and international brands in the fast-paced retail sector.
The company also operates the largest network of service stations in the country, as it owns more than 560 stations spread throughout the Emirates, in addition to more than 380 “Oasis by ADNOC” stores, the most widespread and popular brand in the quick service store sector nationwide.
The company is investing in this broad infrastructure with the aim of enhancing long-term value through targeted investments in non-fuel retail sector projects, and developing mixed-use destinations that combine services and innovative customer experiences.
During the first nine months of 2025, ADNOC Distribution’s non-fuel retail sector achieved strong growth, with total profits increasing by 15% compared to the same period last year, while the number of ADNOC Rewards program members exceeded 2.5 million members.
ADNOC’s “The Hub” is an essential pillar of this growth, in support of the company’s commitment to double the volume of its business in the non-fuel retail sector during the period from 2023 to 2030.
To celebrate the launch of “The Hub” concept from ADNOC, ADNOC Distribution is organizing a community event during the opening of “The Hub” location at ADNOC Station No. 754 in Al Shawamekh area – Abu Dhabi.
The event will be held daily from today, Friday, until November 23, from 3:00 to 10:00 p.m., to celebrate this new step in ADNOC Distribution’s journey towards developing innovative and integrated retail experiences in the country.
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