Money and business

"Economic content makers" Reviews the factors of success and professional expansion

DUBAI, December 22nd / WAM / The Dubai Press Club concluded the first week of the “Economic Content Creators” program, which is organized with the support of the Ministry of Economy at the Dubai Press Club headquarters, and in the presence of a group of specialists in the creation of digital and audio content related to economic topics, which included a series of Lectures and workshops were presented by a group of expert lecturers, media professionals, and officials of leading media companies in this field.

Maryam Al Mulla, Acting Director of the Dubai Press Club, said that since its establishment, the club has continued to provide initiatives aimed at advancing the process of media excellence, and with the emergence of new media templates in light of the tremendous technical development that changed many professional standards and created a huge revolution in the field of content, it was keen to be Keeping pace with these changes and contributing to enhancing the ability of media professionals to be familiar with the elements of media excellence in a world whose features are shaped by technology, as digital content has become the master of the situation and the most attractive space for audiences at all levels and sectors.
She stressed that the Dubai Press Club’s launch of the “Dubai Content Creators” program came in an effort to enable creative content makers to become familiar with all the elements and requirements of excellence, success and spread, through interest in producing useful, purposeful and constructive content, noting the exemplary cooperation by the Ministry of Economy in launching the first version of the program. Which focused exclusively on “economic content”, because this field is of special importance to Dubai, and pointed out that training content makers is not just an option, but rather an investment in the future of media. Economic, as it enhances the ability of societies to make more informed financial decisions and contributes to building a more sustainable and inclusive economy.
Mahfouz Abdullah, media program development specialist at the Dubai Press Club, indicated that the training program contributes to refining the skills of content makers with regard to cognitive specialization by providing the opportunity to understand the latest economic developments, analyze financial data, and provide accurate explanations of economic concepts that may seem complex. Training also helps. To employ advanced tools and techniques to make content more interactive and creative, which increases audience attraction and facilitates understanding of key messages, which contributes to building trust between content creators and the audience.

The agenda of the first week of the Economic Content Creators Program included a session entitled “Managing the Economy… Myths, Realities, and Everything in Between,” which came in cooperation with the “Arqaam” platform, during which Maher Al-Shamitli, Director of Content Development at the Saudi Research and Media Group Academy, spoke.
The session focused on a number of important points that included general financial policy and monetary policy and their relationship to the role of central banks in controlling the money supply and interest rates, and ways to stimulate economic growth, including policies that support and enhance sustainable economic growth, and financial policy and inflation in terms of the impact of government spending and imposing… Taxes on inflation levels, and studying the impact of taxes on economic development and growth.
Participants in the “Economic Content Creators” program attended a session entitled “Artificial Intelligence Technologies and Visual Content Creation” in cooperation with the Artificial Intelligence Journalism Foundation for Research and Foresight (AIJRF), during which Dr. Mohamed Abdel Zaher, CEO of the Foundation, spoke, explaining and clarifying 10 basic applications of artificial intelligence. In creating graphic content, whether video, photographs, or graphic lists. He also touched on a number of related topics, including content management with artificial intelligence, starting from the idea creation stage and ending with publishing the content on platforms. digital.
In the context of ensuring the involvement of leading academic institutions in enriching the content of the program, the training sessions for “economic content makers” included a session entitled “Basic Principles of Economics” and was held in cooperation with Murdoch University in Dubai, during which Dr. Rania Itani reviewed a number of the most important economic concepts, and economics is… Between scarcity, choice, opportunity cost and their role in decision-making, and the dynamic foundations of markets between the forces of supply and demand.

The session also touched on price flexibility and how prices respond to market changes, in addition to discussing the foundations of understanding and analyzing economic indicators related to the gross domestic product of countries, the relationship between global inflation and unemployment and their impact on the global economy, and finally the market structure, types of markets and the impact of competition in them.
Participants in the “Economic Content Creators” program attended a session entitled “Strategies and Insights of Influencers… from Popular Trends to Analysis of Economic Content,” which came in cooperation with the “Blinx” platform (blin.x), during which Sami Al-Tabshouri, Head of Strategy at “Blinx,” spoke. Where he touched on the social system and audience trends to explore the role of influencers in content creation, popular trends and their relationship to strategies for creating shareable and spreadable content.
The session also dealt with effective economic content, in terms of evaluating and analyzing successful and influential economic narration methods, while the attendees participated in a practical training during the session aimed at applying the concepts learned through the lecture in a practical experience to determine concretely the importance of these concepts in creating strong content capable of spreading.
Within the framework of the program, media expert and content maker Muhammad Zamzami presented a session entitled “From Numbers to Impact,” in which he spoke about the priority of understanding transformations in the economic world as a basis for creating content that finds its way to people easily, and the relationship of this to a parallel understanding of transformations in the media sector, and what technology has brought about. Due to major changes in media communication methods and tools, the session also focused on how to transform numbers into attractive stories, and the effective method of using analytical tools to evaluate the success and spread of content.
The first week of the Economic Content Creators Program concluded with a session held in cooperation with Dubai Media Corporation, in which producer and presenter Marwan Al-Hall spoke. It was titled “Exploring Global Economic Transformations” and addressed the issue of trust and credibility in economic news and the importance of highlighting reliable sources in providing Accurate economic news. The session also reviewed the importance of media specialization, and highlighting the role of experts in shaping and shaping the features of economic discourse around the world.
The session also focused on the importance of understanding global economic changes in a comprehensive and correct manner, as it witnessed an overview of the most prominent major transformations in the global economy, while the speaker reviewed, in the context of the interactive session, the impact of the media on the course of the global economy, global economic narratives, and the difference between local and global coverage of economic stories. The discussion addressed the issue of the shift from traditional television to social media and the accompanying development in methods of transmitting economic news.

Related Articles

Back to top button