The UAE proposes to set binding standards for global communication platforms that guarantee the preservation of Gulf values ​​and identity

Abdullah bin Mohammed bin Butti Al Hamid, Chairman of the National Media Office, Chairman of the Emirates Media Council, participated in the 28th meeting of the Ministers of Information in the Cooperation Council for the Arab Gulf States, which was held yesterday evening in the sisterly State of Kuwait, with the participation of the owners of media ministers in the countries of the Council, and the presence of Jassim Mohammed Al -Badawi, Secretary -General of the Cooperation Council for the Arab Gulf States.

The delegation of the state, Mohammed Saeed Al -Shehhi, Secretary -General of the Emirates Media Council, Muhammad Al -Dhahouri, Executive Director of the Media Operations Sector in the National Media Office, and Maitha Al Suwaidi, Executive Director of the Strategy and Media Policy Sector in the Emirates Media Council.

Build a common future

The head of the National Media Bureau said that since the early beginnings of the march of the Cooperation Council for the Arab States of the Gulf, a firm conviction has been crystallized by the founding leaders that what brings together the people of the Gulf exceeds the limits of geography, as it is a fundamental link that stems from the unity of roots and identity, and the intertwining of fate, and from this deep understanding the idea of ​​the council arose, as a translation of a collective will aimed at building a common future based on the unity of the class and integration between the brothers.

He stressed, during his speech, that the UAE believes that the media is a major partner in the development process, a lifeline of awareness, and a soft power to formulate the present and build the future, and from this standpoint, the UAE puts the strengthening of media cooperation with the countries of the Cooperation Council at the top of its priorities, believing that our media integration is the guarantor of a unified Gulf voice, capable of protecting our gains, expressing our identity, and facing challenges with a balanced and responsible speech that reflects Our reality and the aspirations of our peoples.

He stressed that the content industry reflects our Gulf privacy, and expresses the originality of our societies, a strategic necessity, calling for working to build a media speech that narrates our narration, highlights our rich diversity, and instills in the hearts of our generations the feelings of belonging and pride, in a way that enhances the immunity of our societies against attempts to distort.

He urged the necessity of providing a definition for those who deserve to take a media title, saying: In light of the boom of digital media and the flow of platforms and easy access to publishing tools, the media is no longer a monopoly on professionals, but every person has become a potential media project, he can broadcast what he wants through various social media, this radical transformation requires us, as officials, to redefine who is the media, not in the form of form Free expression and professional media.

The head of the National Media Office pointed out that in the midst of this digital expansion, the unethical abuses that distort the recipient’s awareness must be combated, and the media message is devoted to its noble values. With other than this distinction, the truth is lost and interests are mixed, and the media message loses its ability to serve the issues of peoples and preserve their knowledge and cultural security.

Setting standard standards for media content
He added that in this context, the UAE proposes to set unified standards for media content in the countries of the Cooperation Council, which are binding on global communication platforms to ensure the compatibility of all the contents published in the GCC countries with the Gulf values ​​and identity, and prevent the spread of what contradicts them.

He touched on the revolution of the rapid technologies witnessed by the world, pointing out that the media future is no longer governed by the camera and the pen alone, but rather is conditional on the ability to adapt to the revolution of artificial intelligence, transformations of digital content, and change the behavior of the public, stressing that the Gulf states possess the resources and competencies that qualify them for leadership in the digital media, smart, and globally influential.

At the end of his speech, His Excellency Abdullah Al Hamed directed the invitation to attend the next meeting hosted by the state, saying: “The hearts also gathered in Kuwait’s love, we will meet tomorrow in the emirates of giving, carrying the torch of our unified Gulf media, and welcome to the twenty -ninth session of the media ministers of the Gulf Cooperation Council countries hosted by the United Arab Emirates next year.”

The 28th meeting of Excellencies and Excellency Media Ministers in the Cooperation Council states discussed the topics on the agenda, most notably the promotion of joint media work, the coordination of Gulf media positions in international forums, and the confrontation of the directed campaigns, in addition to supporting media content that enhances the Gulf identity and preserves societal values.

The Excellencies and Excellencies also discussed the ministers of media in the countries of the Cooperation Council, the recommendations of the various media committees that held their meeting in the last period under the umbrella of the Cooperation Council, which included recommendations that were pursued within the framework of implementing the guidance of the rational leadership of the countries of the Cooperation Council.

Enhancing joint cooperation
They reviewed the enhancement of joint cooperation in the fields of radio, television and news agencies, and the strategies of developing Gulf media, and coordinating media efforts to enhance the positive image of the countries of the Council at the regional and international levels.
They reviewed the report of the Joint Program Production Corporation and the report of the Gulf Radio and Television.

During the meeting, they also launched the experimental version of the joint application of Gulf news agencies on smartphones and tablets, which allows users to see the official news directly from (cooperation countries), watching the live broadcast of various Gulf radio and television channels, and see the archive of the photos and videos, and follow -up of the social networks of each agency.

The application was designed using the latest technologies and artificial intelligence, as it provides a data withdrawal service from various sources for news agencies in the Gulf Cooperation Council states and import it within a unified database so that each country can access the plate of supervisors allocated to it.

Artificial intelligence was also employed in this application to provide distinguished media content that meets the needs of the Gulf user and keeps pace with the rapid developments in the world of digital media, and will also contribute to enhancing cooperation and coordination between Gulf news agencies.