"Emirates Perfumes and Oud 2025" It starts in Expo Sharjah

Sharjah, October 4 / WAM / The activities of the third edition of the “Emirates Perfume and Oud” exhibition, which is organized by the center with the support of the Sharjah Chamber of Commerce and Industry, started with the participation of more than 150 exhibitors, an increase of 50% compared to last year’s session, along with 500 brands of the most famous local and international perfumes, and the most prominent event in the field of perfume industry in the region, and an exceptional international forum It will continue until October 12.

The exhibition activities were opened by His Excellency Abdullah Sultan Al Owais, Chairman of the Board of Directors of the Sharjah Chamber of Commerce and Industry A number of major companies and participating brands.

The attendees toured the exhibition’s wings and listened to an explanation from the great exhibitors about their most prominent products and innovations in the world of perfumes, and they were seen on the latest innovations in the world of perfumes and oud, praising the distinguished level of organization and the extensive international participation size that reflects the status of the event in the region.

The exhibition is witnessing a remarkable annual presence, as it attracts more than 25 thousand visitors from inside and outside the country, as well as its version for this year with international and regional participation from the most leading countries in this sector, foremost of which is the Sultanate of Oman, Turkey, China, India, Qatar, Kuwait and the Kingdom of Saudi Arabia, as it contributes to enriching the experience of visitors and enhances the opportunities to exchange experiences and cooperation between the various perfume markets in the region and the world.

Al -Owais stressed that the Chamber’s support for this sector is part of the contribution to the economic agenda of the emirate, given that the perfume industry and the oud are closely related to the authentic Emirati heritage and the growing consumer demand for luxury products and represents a promising strategic sector with strong growth opportunities, noting that specialized exhibitions are platforms for sale and development engines that contribute to enhancing the position of national products in international markets and opening direct communication channels between Innovators and consumers, adding that the “Emirati Oud and perfumes” platform accompanying the exhibition is part of the business accelerators to develop young Emirati talents and put entrepreneurs in front of a commercial event to test their innovations in a real market, build a customer base, communicate with experts, and turn their passion into sustainable projects that contribute effectively to the national economy.

For his part, His Excellency Saif Mohamed Al -Midfa pointed out that the exhibition in its third edition represents a qualitative and innovative addition to the agenda of the center’s activities, stressing that the exceptional growth in the number of exhibitors reflects the great confidence that the main producers in the industry of the Sharjah Expo Center as a leading platform are capable The expansion of international relations networks between major perfume companies and signs and exploring more export opportunities, which enhances Sharjah’s position as a pivotal center for the manufacture and trade of luxury perfumes.

The “Emirati Oud and Perfumes” platform, the initiative launched by the Sharjah Chamber, which witnessed a demand from visitors from the first moments and provides young Emirati entrepreneurs and talents the ability to present their creativity to a global audience, and works as a vital business incubator and a launch platform for small and medium companies with the aim of establishing trademarks capable of competing globally.

Throughout its ten days, the exhibition is an ideal platform for companies and manufacturers to display their products and innovations to a wide audience of merchants, buyers, investors, lovers and perfume lovers.

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