Launching the “Emirates Companies for Good 2031” strategy

The Minister of Economy and Tourism and Chairman of the Board of Trustees of Majra – the National Fund for Social Responsibility, Abdullah bin Touq Al Marri, announced the launch of the “Emirates Companies for Good 2031” strategy, as a comprehensive national framework to enhance the private sector’s contributions to sustainable development, and direct its efforts in the field of social responsibility towards the common good of the House within an integrated system of the sustainable impact economy in the UAE.

This came during the Community Impact Summit 2025, the first edition of which was held today in Abu Dhabi, and organized by “Majra” under the slogan “Unifying the Common Good of the House,” with the participation of senior officials, CEOs, leaders of social responsibility and sustainability, representatives of government agencies, the private sector, non-profit institutions, academics, youth leaders and people of determination, along with investors and the media.

The summit comes within the framework of Majra’s role as the federal agency concerned with setting the regulatory framework for social responsibility and sustainable impact in the UAE, and the federal arm supporting sustainable and influential projects that enhance economic empowerment, environmental preservation, and community prosperity, by unifying the efforts of government agencies, private sector companies, and community organizations under the umbrella of social responsibility.

The summit, the first of its kind at the state level, aims to redraw the features of the sustainable impact economy system in the UAE, and to consolidate the concept of shared value by uniting the efforts of various sectors in the country, to direct societal contributions towards projects of national priority, in keeping with the vision of the wise leadership, and enhancing the UAE’s position in the areas of social responsibility and sustainability.

“UAE Companies for Good 2031”
During the official opening speech, Abdullah bin Touq Al Marri, Minister of Economy and Tourism and Chairman of the Majra Board of Trustees, explained that this strategy is based on the “Strategic Compass Approach,” which represents an integrated federal framework that directs the path of social responsibility and sustainability in the private sector. This approach works to support long-term sustainable planning, strengthen corporate governance systems, and activate integration between government agencies, companies, the third sector, and social entrepreneurs (the fourth sector), in addition to enabling companies to develop their capabilities and adopt clear and transparent methodologies in the field of social responsibility and impact measurement.
He pointed out that the course – the National Fund for Social Responsibility continues its role as a major enabler of this system, by developing new tools and mechanisms to support companies, encouraging them to participate in national strategy programs, and providing incentives that enhance commitment and participation in sustainable impact programs, including benefiting from the digital portal for sustainable impact launched by the Fund to enable companies to document their contributions and submit an institutional impact declaration according to clear criteria for sustainable impact. The Fund also highlighted the importance of activating its governance mechanism, which is represented by sustainable impact committees, which are chaired by the chambers of commerce and industry in each emirate.

Bin Touq stated that the strategy is considering linking institutional impact recognition to the renewal of commercial licenses for private companies in a gradual manner, which reflects the state’s approach to enhancing transparency and consolidating the practices of disclosing social responsibility in the private sector, and supporting the shift towards an innovative humanitarian economy based on measuring impact, and consistent with the “We Are the Emirates 2031” vision and the 2030 Sustainable Development Goals.

He added that the launch of this strategy represents a qualitative step to push the private sector to be a strategic partner in achieving the 2030 Sustainable Development Goals, stressing that the impact economy constitutes a natural extension of the vision of the UAE leadership in building a sustainable economy, led by people, serving society, and balancing economic growth with maximizing societal and environmental impact.

The Fund is also keen to strengthen cooperation with relevant local authorities, including the Community Contributions Authority in Abu Dhabi (Ma’an) and the Community Contributions Foundation in Dubai (JOD).

For her part, Executive Director of Majra, Sarah Shaw, confirmed that the Community Impact Summit 2025 represents a platform for building an integrated national system for a sustainable impact economy in the UAE, and that Majra works to transform intentions into tangible results in the lives of individuals and society, by directing private sector contributions towards added and sustainable national value, embodied in approved projects of national priority, documented through the “Sustainable Impact Digital Portal” and measuring their results through the “Institutional Impact Declaration” and the “Impact Medal.” Society” in its various categories and levels.

The summit witnessed the organization of four main sessions that dealt with the comprehensive framework: shaping the general landscape of social responsibility, and building the impact economy: partnerships for good and priority national projects, while the third session came under the title of measuring impact: from intentions to credibility, and the fourth session focused on the future of social responsibility and shared value. The summit program also included a group of interactive platforms and experiences that reflect the development of the national impact system led by “Majra.”