Shaza Hotels and Halal Booking establish a global partnership to promote halal tourism around the world

*Shaza Hotels has entered into a global brand agreement with HalalBooking, the world’s leading search and booking platform specializing in booking hotels and villas around the world for Muslim travellers.

* The agreement was held at the annual partner meeting held at Shaza Riyadh, where the Shaza brand announced its ambitious expansion plans, which include opening new hotels in Orlando, Jeddah, Medina and Bahrain.

Shaza Hotels, the leading hotel management company specializing in authentic Arabian hospitality, has signed a global brand agreement with HalalBooking, the world’s leading search and booking platform for Muslim travellers. The partnership aims to agree on the unification of prices and global distribution of all Shaza and Misk hotels across the extensive Halal Booking network. The agreement was formalized during the signing ceremony between Mr. Shaji Abu Saleh, Vice President of Business Development at Shaza Hotels, and Mr. Anwar Sibi, Co-Founder and Chief Operating Officer. In Halal Booking. The agreement was signed at Shaza Hotels’ annual partner meeting at Shaza Hotel Riyadh, an event aimed at strengthening relationships with key stakeholders. This high-level meeting brought together travel trade partners, government officials, potential investors and media representatives, where the hotel team met with trade partners and other sectors to discuss future strategic partnerships and thank them for their support of the hotel in achieving a successful financial year in 2024. said Shaji Abu Saleh, Vice President of Business Development. At Shaza Hotels: “We are pleased to establish a strategic partnership with Halal Booking, a channel partner whose vision perfectly aligns with the essence of Shaza and Misk Hotels. He gave us the success of the annual partner meeting for the year 2024 A valuable opportunity to meet and interact with business partners. Partnerships such as these play a fundamental role in our strategic growth as our brand expands from regional to global and opens facilities in the USA, Asia and beyond. Halal Booking allows you to reach our core target audience – Muslim travelers They constitute our direct customers. We intend to expand our footprint in the region and Saudi Arabia being one of the key markets for growth, this partnership provides mutual benefit to both parties and will enhance our reputation. Both brands are in niche markets globally, strengthening our presence in Saudi Arabia and beyond.” Anwar Sibi, Co-Founder and Chief Operating Officer of Halal Booking, added: “We are excited to establish a strategic partnership with Shaza Hotels. As the leading platform for Muslim-friendly hotel services, we are pleased to work closely with the Shaza and Misk brands, which share our core values ​​of outstanding customer service, professionalism, and respect for heritage. Together, we aim to embrace innovative approaches that better serve Muslim travellers, and we look forward to introducing the Shaza and Misk brands to our global customers and supporting their sustainable growth journey. The Shaza and Misk brands will become favorites among guests looking for luxurious accommodation that meets the basic requirements of Muslims, thanks to their hotels located in some of the most attractive halal destinations for tourists.” Shaza Hotels also revealed during the meeting its ambitious plans for expansion in the region, which include opening hotels in the Kingdom of Saudi Arabia. Saudi Arabia, including Mysk Jeddah and Mysk Al Madinah, the opening of the Mysk Hotel in Bahrain, and the strengthening of the Mysk Resorts portfolio through the Mysk Muttrah Collection in Muscat. In addition, the Shaza brand announced Shaza Hotels intends to continue implementing strategic partner engagement initiatives regularly in many markets Home and other cities to maintain the brand’s engagement and strengthen its business network with companies. The 2024 Annual Partners Meeting provided an ideal platform to thank partners for their valuable contributions that helped achieve a successful financial year and to explore the horizons of… Shaza and Misk Hotels, which include Shaza Doha, Shaza Riyadh, Shaza Makkah, Mysk Al Mouj in Muscat and Mysk Al Balad in Medina, also recently participated in partner meetings from the Gulf Cooperation Council countries, which were held in important cities such as Riyadh, Doha and Muscat. Shaza and Misk Hotels are proud to be members of the alliance. Global Hotels and its Discovery loyalty program, which has more than 25 million members across more than 500 hotels around the world. This affiliation enhances the group’s ability to engage with loyal travelers in diverse markets.