Switzerland.. The Kingdom participates in the pavilion of the “Saudi House” initiative during the Davos Forum

The Kingdom is participating in the “Saudi House” initiative pavilion during the annual meeting of the World Economic Forum 2025, which will be held from January 20 to 24 in Switzerland.
The initiative is organized by the Ministry of Economy and Planning, and with the participation of a number of government agencies, including: the Ministry of Health, the Ministry of Transport and Logistics Services, the Ministry of Communications and Information Technology, the Ministry of Tourism, the Ministry of Investment, the Royal Commission for Jubail and Yanbu, the General Authority of Civil Aviation, the Royal Commission for Al-Ula Governorate, and the Authority. Saudi Tourism, the Research, Development and Innovation Development Authority, and Diriyah Company, the center of the Fourth Industrial Revolution in the Kingdom.

“Saudi House” initiative

The initiative will also hold a number of dialogue sessions to discuss the latest important trends in social and economic transformation locally and internationally.

The “Saudi House” initiative pavilion reflects the Kingdom’s growing role in the international arena and its effective influence, as it is a platform that connects entrepreneurs, change makers, and innovators to present strategic visions about the most important areas that shape the future of our world.

Development and investment opportunities

Visitors will also be able to discover the development and investment opportunities created by the Kingdom’s Vision 2030, while international partners and leaders will cooperate to address critical international challenges. The pavilion will also receive participants in the annual meeting of the World Economic Forum to discover a wealth of new knowledge and inspiration through the topics that will be shared within the initiative.
The Kingdom is participating in the meeting under the slogan “We are working for a prosperous future for the world.” The forum’s fifty-fifth annual meeting is being held under the slogan “Cooperation to keep pace with the era of smart technologies,” at a time when the world is witnessing an increase in geopolitical developments and an escalation in humanitarian, climate, and economic challenges. It is also meeting to explore the most prominent… Solutions, stimulating growth to improve living standards, and managing a just and inclusive energy transition.