المملكة: “Saudi Tourism” reviews its preparations for an exceptional summer season during its participation in the Arab travel market
New strategic partnerships
On this occasion, Fahd Hamid Al -Din, CEO and member of the Board of Directors of the Saudi Tourism Authority, said: “The Kingdom of Saudi Arabia’s participation in the Arab travel market for this year represents an important opportunity to communicate with our commercial partners, and to conclude new strategic partnerships.”
He continued: “We also seek to highlight Saudi Arabia as a unique summer destination, through the agenda of rich events, mountainous areas and charming beaches, which meet the aspirations of families, adventurers and exploration lovers.”
He added: “The Kingdom received about 116 million visitors in 2024, an increase of 6.4% compared to 2023. On this occasion, we are pleased to renew the invitation and welcome the visitors of our unique destinations from around the world, to enjoy the experiences, sites and tourist attractions, along with the hospitality and generous hospitality that is characterized by the authentic Saudi society.”
The CEO of the Saudi Tourism Authority will also deliver a major speech during the exhibition, centered on the leadership of the Kingdom and its role in the global shift towards travel based on “communication and experience”.
“Saudi Land” suite
The “Saudi Land” pavilion, which is held this year on two floors – is hosting many partners of the Saudi tourism system, including destinations, hotels, airlines, travel, tourism, and flight organizers.
The distinguished offers, programs and summer packages will also be highlighted for commercial partners and consumers, with emphasizing the Kingdom’s position as a unique tourist destination throughout the year, and focusing on major markets such as the Middle East, Africa, Asia, and the Pacific Ocean
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