Money and business

exhibition "No Moda Etaliiana" The Dubai Fashion Week leads

Dubai, August 26 / WAM / The “La Moda Etalia” exhibition, in its second version, leads the activities of the Dubai Fashion Week, which will be held between the first and the sixth of next September in the Dubai Design District, where the activities of “Italian designs in Dubai” start on September 3, with the participation of six of the most prominent Italian fashion houses whose new collections will be presented to the spring and summer season 2026.

The event is organized by the Italian Trade Agency, in cooperation with the Dubai Fashion Week, with the participation of the “National Union of Handicrafts and Small and Medium Enterprises in Italy” and the “Italian League for craftsmen and small and medium enterprises” in celebration of the spirit of “Made in Italy” that mixes high craftsmanship and contemporary innovation.

The evening will witness consecutive shows starting with “VP by Valentina Poltronieri” that offers bright designs with a youthful touch, followed by the “Le Twins” brand with its lively feminine designs, then offered to the “Cose Di Maglia” brand that reformulates classic classic fashion.

“Gil Santucci” continues to present its modern style, which is distinctive with engineering details, while “Avant Toi” showcases its innovations based on fabrics and modern technologies, and the evening concludes with the “Be nina” show that embodies the beauty of high -end Italian fashion.

His Excellency Lorenzo Vanara, Ambassador of the Italian Republic of the country, stressed that the UAE’s choice is a platform for displaying Italian designs that reflect its position as a pivotal market for luxury fashion, indicating that Italian fashion exports to the country grew by 18.8% during the first five months of this year to reach 620 million euros.

Khadija Al -Bastaki, First Vice President of the Tikom Group, stressed that the Dubai Design District is enhancing through cooperation bridges of creativity between Dubai and Italy in a way that establishes the emirate’s position as a global destination for design and fashion.

The exhibition is an interactive platform that combines designers and commercial and media entities, and reflects the depth of the cultural and economic partnership between the UAE and Italy, after the success of its first edition during the Dubai Fashion Week last September.

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