“Emirates Media” monitors an advertising account in violation and calls for the advertiser

The Emirates Media Council announced its monitoring of an advertising account on one of the social media platforms violating the conditions and controls of the advertisements contained in the executive regulations of the Media Regulation Law.

It has been shown that the account has published a promotional advertisement that guarantees medical and therapeutic allegations of a product without any scientific support or approval from the competent health authority, in addition to containing misleading content that contradicts the criteria of approved media content.

In this context, the Council began to summon the advertiser and take legal measures against him in accordance with the legislation in force.

The Council confirms its continuation in following up and controlling any violating advertising practices, and calls on all advertisers and activists from individuals and companies through digital platforms full commitment to approved regulations and standards, in a way that contributes to the consolidation of a responsible and reliable media environment.