The Emirates Pavilion at the Persian Exhibition for Jadida in Morocco highlights the creations of entrepreneurs
Al -Jadida – Morocco on October 3 / WAM / The UAE’s wing at the sixteenth session of the Persian Exhibition for the New in the Kingdom of Morocco, where this year highlighted the creativity of Emirati entrepreneurs by allocating spaces to display their various products in the fields of heritage, equestrian and associated industries.
The Emirati pavilion, organized by the Abu Dhabi Heritage Authority and the Emirates Arabian Horses Association with the participation of a number of parties concerned with heritage preservation, aims through the initiative to support entrepreneurs and provide an interactive platform that combines the heritage and cultural dimension on the one hand, and to encourage the spirit of initiative and innovation on the other hand, in order to enhance the presence of young entrepreneurs on the regional and international scene.
Business pioneers products attracted the attention of visitors and exhibitors, as their products in the pavilion represented a window to enable project owners, and a means to enhance competitiveness and reach new markets, within the framework of the UAE’s efforts to combine heritage and the development of national industries.
Among the projects of the entrepreneurship embraced by the UAE’s wing participating in the exhibition is the “Hof Skype” project and displays a variety of knights, accessories and horse supplies, while “Al -Khanin for Oud” offers smoke and perfume products alongside traditional clothes.
As for “Kahraman Design”, it drew attention with an innovative piece inspired by the Emirati heritage, which is a red leather delegate designed specifically to express the close relationship with the Kingdom of Morocco, in addition to a review of its second brand specializing in souvenir design such as notebooks, bags and magnets that carry cultural and artistic messages inspired by the Emirati identity.
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