The Saudi Film Forum attracts visitors with an interactive experience that simulates film making

The Technology and Innovation District attracted Filmmaking from the inside, within an interactive environment that redefines the relationship between man, camera, and machine. The experience begins from the moment of recording, which constitutes the first gateway to the world of cinema, after which the visitor moves to an integrated filming location where he experiences the details of performance and acting in front of the directing lenses and professional lighting, in a true simulation of the atmosphere of real filming locations..

Public turnout

After completing the acting scene, the visitor moves to the post-production stage, where he watches how the footage is processed digitally and visual effects are combined to transform the idea into a scene vibrant with image and sound. The trip concludes with the design of the film’s promotional poster (poster) using digital tools supported by artificial intelligence, giving the visitor the opportunity to create a special artistic identity that reflects his creative personality and aesthetic vision.

The region witnessed a wide presence of those interested in the film industry, content makers, and students of artistic and media specializations, in addition to delegations from local and international production companies, who found the experience a space to exchange experiences and learn about the latest technologies in the fields of photography, montage, and design. The region has turned into one of the most vibrant stations of the forum. Because it provides direct interaction and a realistic experience that stimulates creativity and deepens visitors’ understanding of the stages of film making.

Cinema Industry

The Technology and Innovation Zone comes within the complementary efforts made by the Saudi Film Forum to achieve its goals of empowering local companies and filmmakers, attracting investments and strengthening partnerships locally and internationally, and providing a platform for exchanging experiences between industry professionals, in addition to highlighting the Kingdom’s position as a regional center for the film industry. And creative production.

The region also sheds light on the sectors targeted by the forum, most notably the film sector, with its production services and technical support, studios, equipment and facilities, film and media production companies, content development and creative services, and post-production services.

And are paralleled by supporting sectors such as finance and investment, insurance and risk management, media and marketing, legal services and intellectual property, education and talent development, government and regulatory bodies, and the entertainment and event management sector.

An integrated cinematic environment

The forum reflects, through this immersive experience, the Kingdom’s direction towards building an integrated cinematic environment that combines human creativity and technical innovation, within the framework of the objectives of Saudi Vision 2030 aimed at developing creative industries, developing national competencies, and enhancing the Kingdom’s presence as a major hub for the film industry in the region. And the world.

By holding the forum, the Film Authority aims to empower local companies and filmmakers, attract investments and strengthen partnerships locally and internationally, in addition to providing a platform for exchanging experiences between industry professionals, and highlighting the Kingdom’s position as a regional center for the film industry. The forum will witness the organization of an international conference presenting more than (50) dialogue sessions and workshops specialized in content development and organizing the sector, presented by more than 60 speakers from 35 countries.

In addition to an expanded exhibition that includes more than (300) local, regional and international entities, including production companies, studios, equipment and cinematic technologies, reflecting the rapid growth witnessed by the film industry in the Kingdom.

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