"Al Freej Market" It returns with a new look and expands to 3 of Dubai’s most prominent parks
Dubai, November 14 / WAM / Dubai Municipality announced the return of the fourth season of “Al Freej Market”, one of its most prominent annual community initiatives. In an exceptional addition this year, the market will be held in three of Dubai’s most prominent parks after the remarkable turnout witnessed in the previous season.
The market begins in Al Warqa Park 3 (from December 5 to 14), then moves to Al Barsha Pond Park (from December 19 to 28), and concludes its activities in the Rose Garden in Nad Al Sheba (from January 2 to 11, 2026).
The market mainly aims to support small business owners and citizen productive families, by providing free display and marketing platforms for their local products, and the municipality has opened registration for the new season for them to reserve their stands.
“Souq Al Freej” is a leading and equipped community platform that provides integrated investment opportunities for entrepreneurs, and provides facilities that raise the level of competitiveness among them to provide the best product and the lowest price to the consumer, and enhances confidence in household products. It also gives them the opportunity to communicate directly with shoppers and promote their businesses, and provides a comprehensive entertainment space for residents and visitors within an open and attractive community environment that enhances communication during the Dubai winter, and integrates with Dubai Municipality’s efforts to make Dubai more attractive and quality of life.
This season, the market includes a rich array of activities, events, and entertainment, cultural, and artistic offerings, including: live performances, interactive workshops, and areas designated for children, in addition to food and beverage kiosks. Visitors will have a chance to discover unique products that include home-cooked foods, handicrafts, fashion, and sustainable products.
On this occasion, Mohammed Abdul Rahman Ahli, Acting Director of the Public Parks and Recreational Facilities Department at Dubai Municipality, expressed his pleasure at the return of the fourth season “with a new look rich in activities” that will provide exceptional experiences that combine entertainment and shopping in 3 of Dubai’s most prominent parks.
Ahli said: This new addition, after the great demand witnessed in previous seasons, represents a reflection of our commitment in Dubai Municipality to support and empower small business owners, entrepreneurs and productive families and provide integrated commercial platforms that enhance confidence in local production and support the growth of their businesses.
He added: The market also expresses our vision aimed at activating the role of public parks as sustainable community centers and transforming them into an integrated and vibrant environment with interactive activities.
Ahli looks forward to the broad participation of local entrepreneurs to take advantage of the opportunity, welcoming visitors “who will have a date with rich entertainment destinations this winter.”
Entrepreneurs and productive families can register until November 25, 2025 to participate in the market via the link: (https://www.dm.gov.ae/souk-alfreej-registration/).
It is worth noting that the third season of “Al Freej Market” achieved a resounding success and recorded a record number of visitors, reaching 282 thousand visitors, which reflects its position as a distinguished community platform that contributes to improving the quality of life and well-being of residents, as well as supporting the prosperity of local businesses.
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