المملكة: Distributing thousands of meals… launching an initiative "Your breakfast is on us" In Khobar, Jeddah and Riyadh
In its sixteenth edition under the slogan "Don’t rush…your breakfast is on us"
This pioneering initiative comes within the framework of ongoing efforts to raise the level of Initiative "Your breakfast is on us" She explained "Roads Authority" The initiative is considered a pioneering voluntary community campaign, aiming to distribute thousands of safe, carefully packaged iftar meals to those who are fasting and those passing by at signals and on vital main roads. The scope of the initiative’s work includes the cities of Jeddah, Riyadh, and Al-Khobar, with a special focus on areas with high traffic density before the Maghrib call to prayer, as the initiative directly seeks to reduce the phenomenon of excessive speeding by drivers before iftar time, and to reduce traffic accident rates. And by providing ready-made and accessible breakfast meals, The initiative encourages drivers to stop safely and eat their breakfast without haste, which contributes effectively to enhancing road safety and protecting lives and property. The initiative witnessed wide and unprecedented community participation, as it was joined by a wide group of male and female volunteers from various segments of Saudi society. This active participation reflects the authentic Saudi spirit of giving, and embodies the highest meanings of integration and partnership between the private sector and government agencies. And civil society in serving those who are fasting and enhancing awareness of traffic safety. It is noteworthy that the initiative has achieved remarkable success over the past years, being able to distribute tens of thousands of meals, and in some copies it reached about 30 thousand breakfast meals. This achievement comes thanks to the distinguished efforts made by more than 1,000 male and female Saudi youth volunteers to achieve noble humanitarian and social goals.Wide community participation
