A strong return to 90s makeup trends in the world of fashion and beauty

The global fashion and beauty arena is witnessing a remarkable and intense return to the most prominent makeup trends that characterized the nineties (90s), as these classic features began to once again dominate the catwalks of fashion shows and the looks of stars, mixed with modern touches that give the appearance more vitality and appeal.

The strong return of this aesthetic decade is represented by several basic pillars based on boldness and definition, the most important of which are:

Boldly defined lips (Lip Liner): The trend of defining the lips with a dark pencil (such as brown or greyish brown) is emerging again, combining it with light “nude” colors and “matte” lipstick, which gives the lips a fuller appearance.

Smokey Eyes: Smokey eyes return in earthy, cappuccino and soft gray tones, combined with modern bronze and gold touches to highlight the breadth of the eye.

Matte velvety skin: Excessive shine has declined in favor of matte foundation and translucent powder that give the skin a natural, velvety, blemish-free appearance.

Metallic Shades: The popularity of bright and shiny eyelids that softly reflect light, to suit evening looks and special occasions.

This accelerating return to the aesthetics of the 1990s puts women before bold choices that test their willingness to abandon prevailing contemporary styles and embrace the specific classicism that characterized that rich artistic era.