IPhone 17 stores offered with extensive discounts for “previous versions”

A number of retailers and electronics trade recently started offering extensive cuts on previous versions of the iPhone phones, in anticipation of the new models of the phone bearing the name “iPhone 17”, which is expected to start delivery in the local market tomorrow.

Consumers told «Emirates Today» that the download offers included platforms for e -commerce as well, and exceeded 25%, pointing out that these offers aim to dispose of previous versions, before the delivery of the new models.

For their part, officials in the retail sector attributed these offers to market competitiveness policies, increased sales, and a greater market share.

They emphasized that the UAE markets remain one of the most important global markets for the demand for the products of “Apple”, as the demand records strong levels.

Local markets

In detail, the consumer Jamal Asaad said that “the local markets witnessed during the recent period extensive discounts by many retail stores on previous versions of the iPhone phones, before the delivery of new models in the markets,” considering that “those offers aimed at the disposal of previous versions, reflected positively on consumers, by providing smart phones from this model at reduced prices.”

For his part, consumer Mahmoud Hamdi pointed out that “many of the retailers and electronic devices outlets offered during the recent period, exceeding 25% on previous versions of (iPhone) phones, to increase sales and drainage of inventory before launching new versions”, pointing out that “the offers also included electronic trade platforms.”

In the same context, the consumer Wissam Hussein said: “A large number of sales outlets and electronics stores were reservations during previous periods in offering noticeable discounts on iPhone phones, or offering downloads but in very limited proportions, but the recent period witnessed many stores and e -commerce platforms downloads between 10 and 25% on many previous versions of (iPhone) phones, which included (iPhone 15) And (iPhone 16), before days of the start of the delivery of the new models of (iPhone 17) phones in the local markets, after announcing it globally.

Competitive offers

For his part, the sales officer in one of the electronics stores, Vikas Nielich, said that “the offers on the markets during the recent period on previous versions of (iPhone) phones are due to market competitiveness policies and increased sales, which the stores offer from time to time to drain what they have, increase sales, and acquire a greater market share.”

For his part, Vikas Chada CEO, CEO of Jumbo Electronics, said that “iPhone products are witnessing a continuous demand throughout the year, and not only during a certain period, and that request is accompanying by offering promotional offers, whether in stores or through their electronic platforms.”

He added: «There are significant growth rates in demand for phones in the local markets, and that the UAE remains one of the most important global markets for the demand for (Apple) products, as the demand records strong levels, not only on (iPhone) devices, but on the company’s publications in general.

In turn, the sales official in one of the retail chains, Dilip Fishal, considered that “the offers on the previous versions of the iPhone products during the recent period, which included downloads in expanded proportions, are due to the desire of many stores and electronic platforms to obtain more marketing shares than the sales of those products during that period and increase sales”, pointing out that “the focus of many consumers erects More during the coming period, on the publications of the new phones that will be put in the state markets.

• The UAE is one of the most important global markets for the demand for Apple products.

• Consumers monitor discounts exceeding 25%… and merchants refer to competitiveness and increase sales.