Gulf News

a company "The Rock It Company" Establishes its regional headquarters in the Middle East in Abu Dhabi

ABU DHABI, July 11, 2018 (WAM) – With the support of the Abu Dhabi Investment Office, The Rock-It Company (referred to as “Rock-It”) has established its regional headquarters for the Middle East in Abu Dhabi, strengthening the emirate’s position as a leading destination for international companies seeking to establish their businesses in the region and providing specialized capabilities in the field of logistics services.

The Abu Dhabi Investment Office communicated with Rock It in early 2025 through introductory meetings at the executive leadership level, providing support to the company through a series of meetings in international markets. During this phase, the office facilitated the building of strategic links within the industrial and logistics system in Abu Dhabi, which allowed the company to establish its regional headquarters for the Middle East in the emirate.

Rockit is a global leader in specialized logistics services for high-value sectors that require speed and accuracy in execution, providing transportation, warehousing and supply chain solutions for multiple industries, including automotive, motor sports, live entertainment tours, luxury goods, fine arts and exhibitions, film and television, and major sporting events.

Through its regional headquarters in Abu Dhabi, Rock It will manage its operations in the Middle East through a world-class center for specialized logistics services and a customs warehouse facility, allowing the provision of integrated logistics solutions for a group of the world’s most valuable assets, which require the highest levels of speed and accuracy.

The establishment of the company’s regional headquarters contributes to strengthening Abu Dhabi’s industrial, logistical and commercial system, by adding specialized capabilities that support the advanced manufacturing, automotive, luxury industries, live events and international trade sectors.

This announcement also strengthens Abu Dhabi’s position as a regional center for specialized logistics services, and reflects the pivotal role of the Abu Dhabi Investment Office in employing strategic relationships and translating them into long-term investments, regional headquarters, and sustainable economic value for the emirate.

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