"Khalifa Fund" He reveals his new strategy and launches "Muznhub"

Abu Dhabi, 5 December / WAM / The Khalifa Fund for Enterprise Development announced the details of its new strategy and the launch of “MuznHub” during a session held, as part of its participation in the First Abu Dhabi Business Week 2024, to confirm its firm commitment to developing entrepreneurship and small and medium enterprises in the UAE.

The strategy’s basic pillars were inspired by the vision of the wise leadership and the goals of the Falcon Economy, which represents a model for achieving a balance between employing advanced technology, achieving the goals of sustainability and economic growth, and enhancing Abu Dhabi’s transformation into a smart, diversified and sustainable economy.

The strategy focuses on adopting a sustainable operating model, through the launch of the “Mozn” Center, which embodies an innovative concept that would expand the scope of the Fund’s services in quantity and quality, as it employs artificial intelligence to ensure the construction of an advanced, integrated system that provides entrepreneurs with resources, programs, and specialized technologies that enhance the capabilities of… Their projects and their chances of success and sustainability.

Moza Al Nasiri, Acting CEO of the Khalifa Fund for Enterprise Development, said that the new strategy and the launch of the “Mozn” Center reflect the Fund’s efforts to promote economic diversification and build a vibrant and sustainable entrepreneurship system by empowering entrepreneurs and owners of small and medium enterprises by providing advanced tools and distinguished, highly efficient services. The quality that helps them overcome the obstacles and challenges facing their business, and makes it easier for them to benefit from valuable opportunities for growth and prosperity in global markets that are witnessing rapid developments.

She added that Muzn’s goals go beyond being an operational framework, as it embodies a transformative approach based on innovation, flexibility, and growth. The goal is to inspire and support the next generation of promising companies and projects, which will be a major player in shaping the future of a sustainable, knowledge-based economy, and contribute to consolidating its position. The UAE is a pioneer in entrepreneurship.

She expressed her aspiration to reap the benefits of Mozn, learn about the new creative entrepreneurial ideas emerging from it, and its vital impact on the general landscape of entrepreneurship in the UAE. Muzn Hub aims to bring about a radical transformation in the entrepreneurs’ journey by integrating three main components into a unified and effective platform.

The first element is “Mezn Venture Studios”, which is spread across three locations: Abu Dhabi, Al Ain and Al Dhafra, and is considered a comprehensive destination for startups in priority sectors, and provides full support covering the various stages of business establishment and growth, starting from generating ideas and prototypes, through to business development. To achieve stability and growth.

Start-ups will benefit from Muzn Venture’s diverse services, which include technology transfer, strengthening partnerships, commercializing research and development, training, and other services. The second component of Muzn Hub will be the light manufacturing unit, which represents a comprehensive manufacturing area to support entrepreneurs, with areas designated for raw materials and equipment needed to start production, a center for making prototypes to improve them, and a testing field to verify the validity of new ideas and their applicability.

It also includes a multi-purpose space to enhance cooperation and business expansion, in addition to access to advanced manufacturing facilities via satellite, in addition to an acceleration program supported by partners that provides specialized support and guidance in various sectors.

As for the third component, “Muzn Venture Capital,” it will work to provide the necessary financing that companies need to grow and prosper in the competitive market, with the aim of bridging the financing gap in the emerging projects system in their early foundational stages, and enhancing the role of the Khalifa Fund in their prosperity and sustainability.

In addition to the “Mezn Hub” center, the new strategy of the Khalifa Fund focuses on digital transformation at all levels. By adopting technologies based on artificial intelligence and improved operating models, the Fund seeks to organize and simplify complex processes and procedures during the journey of establishing and growing small and medium enterprises, which enhances the impact of… The role of the Fund on the region as a whole.

This strategy also includes developing financial and non-financial support packages, to ensure entrepreneurs have easy access to the resources necessary to achieve success. Muzn Hub is expected to open next year, 2025.

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