Cooperation between the headquarters of the influencers and"YouTube" To launch "YouTube Academy"

Dubai, September 12 / WAM / The headquarters of the influencers, the first headquarters of the influencers in the Emirates and the Middle East, which falls under the umbrella of the “Viginsors” group, announced cooperation with the YouTube platform to launch the “YouTube Academy” for the first time in the Middle East and North Africa, in an initiative aimed at empowering creative content makers in the region, in line with the UAE’s vision in supporting the content of the content industry and promoting the economy of the content Partnerships with major platforms and global technology companies.
This cooperation would establish the UAE’s position globally in the content of the content industry, by building an innovative system to support the content makers, developing their skills in analyzing data, improving content production and achieving sustainable income through the platform.
YouTube Academy provides support and training for creative content makers, providing them with tools, resources and experiences that enable them to develop their skills and achieve success through multiple YouTube formats and reach a larger audience on all screens from the phone to TV.
The Academy seeks to support new content makers and help them highlight their content and build an audience base for them via the platform to exceed the content of traditional advice and gives them deep and implementable knowledge and direct communication relationships in the field of content industry.
It is noteworthy that the number of YouTube platform users over the age of 18 reached 20 million users in the Kingdom of Saudi Arabia and 7.5 million users in the UAE in May 2024, which contributes to the consolidation of YouTube’s position as the leading broadcasting platform within the content of the content industry; YouTube Academy is an integral part of YouTube’s continuous efforts to support content makers in the Middle East and North Africa.
Jafid Aslanov, President of YouTube in the Middle East and North Africa, said that content makers in the Middle East and North Africa are the future of entertainment, and the foundation stone in the content of the content industry, noting that cooperation with the headquarters of influencers allows expansion to provide support to them, ensuring that more of them get the resources that enable them to convert their passion into a prosperous professional path on YouTube.
He added that our commitment is not limited to developing the best platform and the best programs, but also extends to enable the next generation of creators and content makers who draw the features of the cultural future of the region.

Al -Hammadi, deputy head of the media office of the UAE government, director of the billionaire summit, said that cooperation with YouTube will contribute to enabling the skills and experience content makers to build a creative society, in a way that supports the content of the content industry in the country and the region, and enhances the UAE’s position as a global destination for creativity.
She added that the YouTube Academy constitutes an integrated educational program that contributes to enhancing the capabilities of creators, and enabling them to make the most of the techniques of analysis, income achievement tools, and strategies for building a digital community, which guarantees them a more stable future in a sector that is experiencing accelerated growth.
The activities and programs of “YouTube Academy” include a series of workshops and advanced training courses, and qualitative initiatives led by YouTube program experts and managers.
This cooperation embodies a joint commitment from the headquarters of the influencers and YouTube to support the content makers and enhance the performance of the new economy, which is rapidly growing throughout the region, and developing a digital environment that stimulates creativity and innovation.
Work is also underway to launch joint future initiatives to expand the scope of cooperation between the headquarters of the influencers and YouTube that includes training programs specialized in artificial intelligence technologies in digital content, and interactive workshops on the global spread of Arab content.

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