“Du Bahrain” AI

“DO”, the platform, which is enhanced by artificial intelligence, which specializes in improving customer experiences of institutions, has announced the closure of an investment round of $ 1.7 million led by Mirac Capital, with the participation of VC +and other strategic investors from the region.

Ali Mohsen, CEO and founding partner of “DO” said that the company will use DO to accelerate the development of its products, enhance its integration with the most prominent customer relationship management systems (CRM) and e -commerce platforms, and expand its presence in the Kingdom of Bahrain, the Kingdom of Saudi Arabia and the Arabian Gulf.

He added, “This investment reflects the increasing confidence in DO’s message aimed at becoming the leading platform for customer experiences with artificial intelligence in the Gulf countries, by enabling institutions to expand the scope of support, reduce costs, and provide highly customized interactions through multiple channels that include WhatsApp, Instagram, websites and applications.”

“Doo” is currently working with more than 50 institutions in the sectors of communications, aviation, banks, and e -commerce. The company continues to enhance its presence in the Kingdom of Bahrain and the Kingdom of Saudi Arabia in particular, in addition to the presence of the rest of the Gulf states.

“Doo” set out in the Kingdom of Bahrain at the hands of a team of experienced entrepreneurs and technicians who combined their experience in the techniques of treating natural language and their deep knowledge of Arabic dialects and their cultural privacy, to provide a smart solution that reinvents the experience of customer service with artificial intelligence. This pasture trend for the local context was a major factor in the rapid spread of the platform, at a time when customer demand for speed, customization and ease of access through digital channels.

In this context, Ali Mohsen says: “Our experience in Du Company demonstrates that the Kingdom of Bahrain is a suitable place to launch startups in advanced technical fields such as artificial intelligence, financial technology, large data, etc., benefiting from an integrated system of support, support and partnerships, then expanding these projects in the Arab Gulf countries, the region and even the world.”

On the distinction of “Doo”, Mohsen says: “The customer experience has become the new competition between companies, and artificial intelligence is the separation tool, and our platform is not limited to automating responses, but rather provides interactions dedicated to local dialects and in the brand style, to give each customer a feeling that his voice is heard immediately, this investment speeds up our mission to make artificial intelligence in the first interface for customer experiences in And outside. “