Art and celebrities

Historical turn

The Indonesian animation movie “Jumbo”, which deals with the issue of bullying in schools, broke the records of the box office in the archipelago, and it may achieve wider success as it was presented in the cinemas in Asia and even in Türkiye.
“Jumbo”, which deals with the adventures of the main character “Don”, a Indonesian orphan child faces different forms of bullying in school, is the most popular film that achieves revenue in Southeast Asia, with his revenue exceeding eight million dollars.
The film, which began to be shown at the end of March, coincided with the Eid al -Fitr holiday, attracted more than eight million scenes in the archipelago to this day, a number that represents the third highest in the history of Indonesian cinema, according to the “Indonesia movie”.

The director’s narration

Director Ryan Adriani Halim told AFP that the film deals with “what we lost in life and the strength we need to overcome this.”
“We hope that it is a motivation to change what, because people deal with each other with greater gently, and we want to be+ jumbo+ as a reminder that everyone deserves respect, regardless of their origins or age.”
The film’s hero “Don” has a fictional book full of magic tales and meets a fetus that needs to help him to return to her family.
“This film is for us, for the sake of our children, and for the child within each of us,” the director says.
The movie “Jumbo”, which took five years of production and participated in its completion of 400 local specialists, has much exceeded the regional record for the revenue of a subversive film, which was recorded by the Malaysian movie “Mikamato Movie” in 2022.

Distributed in 17 countries

The film will have a actually test when it begins in June in more than 17 countries, including Malaysia, Singapore, Turkey and Mongolia, Angia Karisma, director of content in the “Vicenma” studios that produced the film.
The production company explained that the distribution of the film in other countries is still under discussion.
In the Indonesian cinemas, which shows the large huge Hollywood films and local horror films, the movie “Jumbo” achieved a surprise with its popular success.
“It has been a long time since we have watched a family movie Indonesia,” said Adi, 38, after watching the movie with his wife Raya and their two sons.
But he is cautious about the chances of the film’s success outside Asia, and he says, “In Southeast Asia, the film succeeds because culture is similar, but I am not sure of its success in other countries.”

Unexpected success

Petros Cristiano Brightino Santoso (27 years old), a film programming supervisor at Flex Cinema, did not expect such success, and says, “I expected the film to be very popular in the country, but not so far!”
What the film achieved would give hope to local production in crossing the borders.
Deca (27 years old), who is a cinema lover, believes that the movie “Jumbo” is competing with Disney’s productions.
Director Adriani Halim hopes to print his movie an important stage for this type of film and to become a “starting point and a reference for Indonesian rating works.”

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