Gulf News

المملكة: To understand the platform algorithms .. "Media leaders" They discuss the foundations of the digital advertisement


Continue "" Their training program "Digital ads" In cooperation with the European College of ESCP in France, with the aim of enabling national media competencies to lead the media transformation in the digital era." I recite it with training activities in "Digital and strategic ecosystem design" It was presented by an elite group of international experts, which included advanced axes in the strategies of excellence in narrative, thinking about the digital system, major performance indicators, reports, and measurement. "Media leaders" The participants in the Masar program met "Media leaders" Organized by the Saudi Media Academy of the Ministry of Information on digital channels and mastery of the digital advertisement, the next day, as it dealt with digital advertising strategies, understanding economic behavior in advertisements and digital platforms, in addition to an in -depth study on the characteristics of social media platforms, and ways to improve the search engines experience (SEO). "Media Transformation Command"It was delivered by a global spokesman specializing in teaching techniques and developing digital transformation skills, during which he reviewed artificial intelligence techniques, building strategic presence, and future leadership roles. The most prominent leading national projects such as "NEOM" and"Red Sea" Inspiring models invest in digital solutions to enhance their presence and expand their impact. "Media leaders"In cooperation with the ESCP College, which is ranked fourth in the world in the field of marketing, according to the classification (QS). "Management of major and international events" In
The path continues its stages through a program "Transformations in the global media scene" In Singapore, to conclude an advanced course in Riyadh about "Leadership communication strategies"." target ="_Blank"> Here
.

Related Articles

Back to top button