"Distribution platform" and"Malaysian Book City" They provide publications by Emirati publishing houses via the platform "Book Capital"
Sharjah, July 12, 2017 – Yesterday, Manasa Distribution Company, in the presence of Her Highness Sheikha Bodour bint Sultan Al Qasimi, Founder and Honorary President of the Emirates Publishers Association, signed a memorandum of understanding with the Malaysian Book City Foundation, with the aim of enhancing the presence of Emirati books and Arabic content in the Malaysian market by making the publications of Emirati publishing houses available through the “Book Capital” digital platform, one of the approved national digital platforms in Malaysia for distributing and selling books.
The signing of the memorandum of understanding comes within the framework of a joint vision to expand the horizons of cooperation in the publishing and distribution sectors, and to consolidate bridges of cultural and knowledge exchange between the UAE and Malaysia by investing in digital distribution channels that support the access of Arabic content to new markets, and keep pace with the rapid transformation witnessed by the digital publishing sector.
Under the memorandum, Manasa Distribution Company will work to make the publications of Emirati publishing houses available through the “Book Capital” platform of the Malaysian Book City Foundation, while the Foundation will support the distribution of these publications within Malaysia, and facilitate the access of Emirati publishers to the local market through one of the most prominent national platforms specialized in selling and distributing books in the country.
The agreement includes cooperation in listing more than 3,000 titles from Emirati publishers distributed by Manasa on the Book Capital platform, which contributes to expanding the international spread of Emirati books, making Arabic content available to a wider segment of readers and educational institutions, in addition to opening new horizons for Emirati publishers in the Malaysian market.
The Book Capital platform includes a wide range of publications in various fields, including children’s books, novels in English, self-development books, history and culture books, and educational books, making it an effective platform for enhancing the presence of Emirati books within the Malaysian cultural and educational scene.
His Excellency Rashid Al-Kous, General Manager of Manasa Distribution Company, said that the signing of this agreement represents a strategic step in the company’s journey towards expanding the presence of Emirati books in international markets, and creating sustainable distribution channels that allow Emirati publishers to access the Malaysian market through an approved national digital platform.
He added that building qualitative partnerships with leading institutions in the publishing and distribution sector constitutes an essential foundation for enhancing the spread of Arabic content, and enabling publishers to invest in the opportunities provided by global markets in a way that supports the growth of the UAE publishing industry and enhances its competitiveness.
This memorandum is consistent with Manasa Distribution Company’s strategy, which aims to expand its network of regional and international partnerships, and develop qualitative distribution channels that enhance the spread of Emirati and Arab books in global markets, support the sustainability of the publishing industry, and consolidate the UAE’s position as a regional center for the production and circulation of knowledge.
- For more: Follow Khaleejion 24 Arabic, Khaleejion 24 English, Khaleejion 24 Live, and for social media follow us on Facebook and Twitter
