المملكة: "Saihat".. 99 thousand riyals in sales from “Saada” producing families

You registered Productive families affiliated with Sehat Society for Social Services“Saada” had a remarkable presence during the months of February and March 2026, through its participation in 5 various activities with the support of Social Development Bank in the Eastern Province, where events were held in a number of vital locations in the region, achieving total sales amounting to 94,572 riyals.

The events witnessed the participation of 39 participants from productive families, as the implementation sites varied between the seaside destination in Qatif, the Dammam Corniche, and Al Rams, which contributed to expanding the reach of the public and enhancing marketing and sales opportunities.

Events Various

The entries were distributed across several events, most notably: the “Nasifa and Hilal” event, which recorded the highest sales with a total of 48,715 riyals with the participation of 14 families. “Abaya Gallery” event, with total sales amounting to 27,655 riyals. The “Eid Nights” event, which achieved sales amounting to 12,922 riyals, in addition to other participations in Basta Dammam and the establishment event, which contributed to supporting productive families and enhancing their presence in the local market.

In this context, the Director of the Development Programs Department, Ghada Al-Saif, explained that these participations come within the association’s direction to empower productive families and raise their readiness for the market, noting that: “Providing marketing opportunities for productive families represents one of the most important enablers of sustainability for their projects, and we are keen to To diversify their participation in events in a way that enhances their attendance, increases their ability to compete and achieve stable income.”

Specific programs

Al-Saif confirmed that the association continues to support productive families with its partners through specific programs that contribute to developing their skills and opening multiple marketing channels, in order to achieve a sustainable development impact.

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