المملكة: A specialist for “Al-Youm”: Marketing tobacco in the form of candy traps younger generations into the trap of early addiction
Health awareness and school health advisor, Dr. Majid Al-Munif, warned of the growing phenomenon of promoting Tobacco products and nicotine with molds and designs resembling candy, stressing that these marketing tricks threaten teenagers and trap them Addiction.
Dr. Al-Munif explained to Al-Youm that this concern coincides with the official warnings issued by the US Food and Drug Administration, which revealed companies’ exploitation of bright colors and multiple flavors to market their products.
He explained that these misleading designs weaken young people’s awareness of health risks, and push them to try these goods out of curiosity and imitation.
Highly addictive substances
He pointed out that the greatest danger lies in these products containing concentrations of nicotine, which is classified as a highly addictive substance.
He pointed out that exposure of children to this substance hinders the natural development of their brains, directly affects the areas of learning and concentration, and affects the mechanisms of decision-making and behavioral control.
The health awareness advisor added that falling into this early trap doubles the possibility of teenagers continuing to consume tobacco in the future.
He warned that this cumulative path paves the way for chronic diseases and extremely dangerous health complications. Al-Munif stressed the necessity of families’ vigilance in constantly monitoring their children’s consumer purchases.
Risk Prevention
He called for opening transparent channels of dialogue with teenagers to inform them of the reality of these products, and establishing deterrent health behaviors that protect them from being swayed by commercial temptations.
. He also highlighted the pivotal role of educational institutions and health professionals in dismantling These marketing tricks are in front of male and female students.
He called for the need to expose the methods used by companies to attract attention and hide the deadly face of their products through school education.
He stressed that protecting the emerging generations requires building a united front in which the efforts of the family, school, and regulatory and health authorities are integrated.
He considered that raising the level of awareness represents a strong shield to enable teenagers to distinguish between the attractive appearance of the product and its reality. The destroyer.
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