Active participation for "Influencer headquarters" At the 2026 Cannes Lions Creative Festival
Cannes (France) June 26, 2017 – The Influencers Headquarters, the first headquarters for influencers in the Emirates and the Middle East, which falls under the umbrella of the Visionaries Group, the largest content management and development platform in the Emirates, concluded its participation in the Cannes Lions International Festival of Creativity 2026, the most prominent global event in the media, advertising, marketing, content industry and creative innovation, which is held annually in Cannes, France.
The influencer headquarters highlighted the presence of inspiring creative influences and attracted content makers, platforms and major international companies.
During the event, the event highlighted the broad prospects of the “Billion Followers Summit” and the achievements of this global event hosted by the UAE every year, its strategic vision and its vital role in shaping the content industry economy in front of a new global audience of content makers and industry leaders.
Participation represented an important strategic step during which the headquarters was able to showcase the achievements it has achieved since its launch, thus enhancing its position as an influential global platform in directing and shaping the future of the content industry.
The influencer headquarters pavilion at the Cannes Lions International Festival attracted more than 200 content creators from more than 20 countries, who enjoy hundreds of millions of followers across their various social media platforms, in addition to a number of social media platform officials and major international brands participating in the festival.
The most important global content creators and influencers hosted at the Influencer HQ stand included Simon Squibb, Cédric Grolet, School of Hard Knocks, Gary Vee, Shawn Dos Magic, Osei Marwa, Ahmed Al Nasser, and many others, in addition to pioneers of the content industry, and the founders and directors of a number of the largest platforms and content creation companies in the world, including TikTok, YouTube, CAA, Edelman, Adobe, komi, Meltwater, and Vayner Media. Teachable, Gushcloud and many more.
The Influencers Headquarters team, with global content makers and representatives of major international companies participating in the festival, discussed the most prominent transformations and trends witnessed by the new global media industry, and the innovations that are reshaping the future of purposeful digital content.
The headquarters team provided innovative insights into the reality and future of global media, reviewed the best international experiences and practices, and highlighted the technical and creative innovations affecting the development of purposeful content industry.
He held extensive discussions with content makers from around the world and representatives of major social media platforms and participating international companies, which discussed ways to support creative talents and empower content makers, in addition to exploring future opportunities and challenges associated with the new media sector, and how to benefit from modern technologies and artificial intelligence in producing purposeful content that achieves added value for societies.
Active presence
Her Excellency Alia Al Hammadi, Vice President of the UAE Government Media Office and Director of the One Billion Followers Summit, said: “The remarkable and effective presence of the Influencer Headquarters at the Cannes Lions Festival 2026 embodies the UAE’s directions to enhance its position and leadership role in shaping the future of the content industry economic sector.”
She added that the Influencers Headquarters has succeeded, since its inception, in becoming an attractive platform for content creators, digital platforms, and major companies working in the content industry, and a strategic engine for partnerships at the global level, and today it continues to strengthen this position by reaching a wider global audience in this field and opening new horizons for the One Billion Followers Summit in front of an elite group of active parties in the global content industry sector.
She pointed out that “the wide response and great interest received by the participation of the Influencer Headquarters from industry leaders, major international companies and content creators at the Cannes Lions Festival demonstrates the qualitative value provided by our creative environment in the Emirates and its advantage in attracting and empowering creators from around the world, and transforming their innovative ideas and talents into sustainable economic assets that support the process of global knowledge and digital development.”
Her Excellency said: “Through this participation, we transferred the strength and influence of the creative scene in the Emirates to the heart of the global platform at Cannes, and the links that this participation strengthened with global platforms, content makers and influencers, consolidates the leadership of the Influencers Headquarters as a major gateway to the content industry economy in the region, and supports its strategies to achieve greater levels of support for creators, empowering talent, and accelerating the growth of the content industry economy.”
The “Cannes Lions Creative Festival” is the first festival in the media and creativity industry, and it constitutes a comprehensive platform that includes various elements of the creativity system. It is held annually at the Palace of Festivals and Conventions in the French city of Cannes. It is considered a prestigious international event and a major destination for creative excellence, and an elite group of workers in the field of media, marketing, creative communications, and others participate in it.
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